Adidas wanted to create a special training center for new employees. Our design submission proposed creating the Adidas Academy. A unique program focused on expressing the vision and ideals of Adidas meant to inspire, educate and connect. At the Academy new employees receive training, take part in team building exercises, and listen to engaging speakers and stories. The facility’s main zones consist of a classroom for education functioning as a working lab; a showroom space with retail prototyping; and the hall of sport serving as a team and event space. All of these areas are augmented with digital platforms meant to encourage engagement.